- I still remember Shahrukh Khan ’s add where he is promoting fairness beauty cream for men. I guess that add has proved his thoughts towards how he perceive beauty. As far as I remember his wife Gauri Khan has brown skin tone. Does that imply that Sharukh Khan doesn’t like His Wife Gauri Khan’s skin tone?
- Shahrukh Khan has done innumerable ads and he has been paid quite well. Fair enough! He is a well known personality all over the world so it’s justified if he promotes certain products. I personally think that before endorsing any brand you need to examine the kind message you will be giving to the whole society. And especially when you are a famous personality it becomes even more important for you to interpret your actions.
So now let’s analyze your own thought process!
- Do you look around and tend to compare your skin color with others and say to yourself “Ah wish I had that skin tone? Do you fall in this category? If the answer is Yes then-Needless to say, you don’t seem to take pride in your skin color and search for ways by which you can transform your skin color to something you really like. It’s a clear sign that you don’t seem to embrace your skin tone . In countries like Japan, India, Brazil etc they honor pale skin and it’s considered to be the only beauty trait. Now the million dollar question is Who can benefit from this mind set of people craving to get a fairer skin? Huh No awards for guessing – It’s the Beauty Products business!
- I have seen many women who literally spend hell lot of money in buying beauty products that make you fair . They are willing to practice any beauty regime like home remedies to get fair skin. To what extent one can get desperate to change their skin tone? For how long one can disguise their own natural skin tone? Isn’t it a sign of lack of respect towards yourself ? Are you not creating a belief where you yourself look up to pale skin and shun dark skin/ brown skin/lighter skin? Then how can you blame the society who labels fair skin as “beauty”
- Skin tone is superfluous in liking or disliking the person. We all need to recognize and affirm to ourselves that no matter what skin color we have we should learn to embrace ourselves. Never judge people irrespective of white/black/brown color; be comfortable with what you have. God has blessed all of us in certain ways and rest is up to us on how we lead our lives.
"Self respect is something that can’t be killed. The worst thing is to kill a man’s pretense at it"
– Ayn Rand